It's an unfortunate choice of campaign wording given that the new World of Warcraft expansion was released only a couple of weeks ago. I think it's fair to say there are a lot more people who'd be interesting in WoW than in being Wowed by Vista. Including the pictured executives - they seem to be thinking "Wow, I'm bored" or "Wow, no one turned out for this thing", or maybe even "Wow the information about our crippling DRM features got out fast".
I'm sure you can all think of many more captions.. wow me, go on, I dare you.
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